Stand Out from the Crowd
Stand Out from the Crowd by Jay Lipe

Another book on Branding? Not quite. This one does it with the small business owner in mind. You don’t have to be IBM, Ford or some other publicly traded company to tackle branding.
Links:
Website - www.EmergeMarketing.com
Blog - http://jaylipe.typepad.com/smart_marketing
Newsletter - http://www.emergemarketing.com/e-newsletter.shtml
