Unfolding the Napkin by Dan Roam
Yes, we know. You’ve got a problem. And instead of talking about it, how about using a picture to describe it instead. Dan finds you can engage your audience in a way you just can’t do with words alone. Plus you can “see” things you wouldn’t otherwise.
I talk with Dan about the person who can’t draw (his #1 question), how this helps you brainstorm and more.
More about the book at TheBackoftheNapkin.com
Go-Givers Sell More by Bob Burg and John David Mann
Building on The Go-Giver, Bob and John return to dispense the practical side of focusing on generosity. Rather than taking every opportunity to close a sale, they have found that its far better to establish a relationship and build trust. They’ve found salespeople who have the heart have more long-term success.
I talk to Bob about how bringing the heart back into sales changes the process, what we do with the sales techniques we’ve been taught, ways to establish a relationship and more.
More about the book at Go-GiversSellMore.com
And more about Bob at Burg.com
