The Power of Who
The Power of Who: You Already Know Everyone You Need to Know by Bob Beaudine.
As an executive recruiter, Bob wants you to know that traditional networking is not the answer. Instead of going outside to connect, he wants you to look at who you already know. Instead of starting cold, start warm, where there are people who already know you and care about you. Unemployment is at a 16 year high in the U.S., and the release of this book couldn’t be more timely. If you fill your days sending resumes to “Dear Hiring Manager”, this book will give you a different approach designed to find the work you truly want to do.
I talk with Bob about looking inward, what social networks are good for, and Bob explains what a recruiter is thinking when they talk to a candidate (as he puts it, it’s like knowing the questions on the test before the test).
